Privacy policy

Introduction

Ember & Iron Artisan Seasonings operates the official shop at emberandiron.cz and the companion Ohniště application (this web app), including related information, content, features, and services (the “Services”). The shop is powered by Shopify. This Privacy Policy describes how we collect, use, and disclose personal information when you visit or use the Services, make a purchase, or otherwise communicate with us.

By using the Services, you acknowledge that you have read this Privacy Policy and understand the processing described here.

Personal information we collect or process

“Personal information” means information that identifies you or can reasonably be linked to you. It does not include anonymous or de-identified data. Depending on how you use the Services, we may process, among other things:

• Contact details (name, address, phone, email) — especially when you buy or contact support.
• Transaction and payment data on the shop (primarily processed by Shopify and payment providers).
• Device and usage data on Ohniště (e.g. IP address, browser type, pages you visit), including cookies and similar technologies according to your preferences.
• Data you enter in the app (e.g. city/ZIP for the map, a photo uploaded to Inspirator — the photo is sent for analysis and is not stored as a lasting account).
• Communications with us (inquiries to support@emberandiron.cz).

Sources of personal information

• Directly from you (visits, purchases, messages, use of Ohniště).
• Automatically from your device and browser (technical logs, cookies).
• From service providers (Shopify, hosting, Microsoft Clarity, Meta Pixel, Sentry error reporting, AI processing for Inspirator) who process data on our behalf or as independent controllers under their own policies.

How we use your personal information

• Providing and improving the Services — running Ohniště (map, recipes, Inspirator), the shop, cart, and orders.
• Customer support and communication.
• Security, abuse prevention, and legal compliance.
• Error reports from Ohniště (Sentry, data in the EU): a technical description of the error, the page address and language — without your IP address, cookies, or what you type into the map search. Used only to fix errors and stores nothing in your browser, so it does not depend on your cookie preferences.
• Marketing and advertising where permitted by law and your preferences (especially in the Shopify shop context).
• Analysing how you use Ohniště (e.g. heatmaps and anonymised / aggregated session recordings, Meta Pixel) when you allow the Analytics cookie category.

How we disclose personal information

We may share information with providers who help us run the Services (hosting, Shopify and payments, analytics, error reporting via Sentry, AI interfaces for Inspirator), and when required by law, to protect rights, or in a business transaction (e.g. a merger). Shop marketing partners use data under their own policies. Ohniště does not send your personal data to social networks — Instagram/Facebook links are public profile pages only.

Relationship with Shopify

Spice purchases happen on the Shopify-hosted shop. Purchase and shop-account data are processed by Shopify under its policies. Learn more: https://privacy.shopify.com/ and https://www.emberandiron.cz/policies/privacy-policy.

Third-party websites and links

The Services may link to third-party sites (the shop, social networks). We are not responsible for their privacy practices — please review them separately.

Children’s data

The Services are not intended for children. We do not knowingly collect personal information about individuals under the age of majority in your jurisdiction. If you are a guardian and believe a child provided us data, contact us.

Security and retention

We use reasonable technical and organisational measures, but no security is perfect. Retention depends on the purpose (running the service, legal duties, resolving disputes).

Your rights

Depending on where you live, you may have rights to access, correct, delete, port, object to or restrict processing, and withdraw consent. Exercise them by emailing support@emberandiron.cz. For shop data held by Shopify you may also use https://privacy.shopify.com/. Cookie preferences on this site can be changed via “Privacy cookie preferences” in the footer.

If you live in the EEA or UK, you may lodge a complaint with your local supervisory authority. In Czechia that is the Office for Personal Data Protection (uoou.cz).

International transfers

Information may be processed outside the country where you live (e.g. cloud providers or Shopify). Where required, we rely on appropriate safeguards (such as Standard Contractual Clauses).

Changes to this Privacy Policy

We may update this policy. We will post the revised version on this page and update the “Last updated” date.

Contact

Questions about privacy practices or to exercise your rights: support@emberandiron.cz, Korunní 2569/108, 101 00 Prague, Czechia. For applicable data-protection laws we are the controller for the Ohniště application; for shop purchases roles may be shared with Shopify under their terms.